How often are you walking around town or a leisurely about their business, notice the inscription on the tempting shop windows that tell about discounts, promotions, sales? I think quite often. But what is a discount – a myth invented by sellers, or the reality of the modern market for goods and services? Do not distract from reading this article, and the answer will not take long. The essence of the discount is quite simple: the seller sells goods at a price that differs from the price specified in the price list. The difference necessarily in favor of the consumer. Search may help you with your research. But in its varieties can be quite easy to get confused, so further consider the most common types: Discounts for loyal customers in this case There are several options. The first – the most common, when after a certain number of purchases the customer is given a discount card.
It entitles you to discounts on goods fixed in subsequent shopping. If the store has a number of such cards, in what this buyer is issued a card (the so-called "golden" or "platinum") entitling the holder to an even greater quantity discounts. A striking example are precisely the discount cards. Thus, a certain degree of privileged customers. The second option – when all buyers when making your first purchase is given a discount card that entitles at committing all future purchases receive a discount of fixed size of the purchase price. Holiday discounts As you may have guessed, such discounts are common in the run-up holidays, such as: Christmas, New Year's Day Valentine, March 8, 1923 February, Tatiana's Day (Day Student), etc.